ADMP'S Course Content

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Digital Marketing Overview & Fundamentals

Digital Marketing is a process to promote goods and services over the internet using Digital Devices. Digital marketing is different from traditional marketing, in Digital Marketing we use of channels and methods that enable us to analyze marketing campaigns and understand what is working and what isn’t typically in real time.

Introduction to Web World

Introduction to Internet, WWW and Web Browsers – Internet is a global World Wide Web and websites, communication on internet, internet services, preparing,know about all the details of Internet and its Secrets. ADMP will let you know about all the details of the internet.

Creating Online Business Strategies​

Online Business Strategies means overall direction to the digital marketing campaign and involves specifying the organization’s objectives, developing policies and plans designed to achieve these objectives, and then allocating resources to implement the plans.

E-Commerce website

E-Commerce Business Operations refers to the processes of how commitments to customers get fulfilled by products and services. The ability to fulfill orders and having the e-operations tools in place to handle them can spell the difference between success and failure with online initiatives.

Search Engine Optimization

Search Engine Optimization is a process to optimize a website in a search Engine to be topped in the search results. SEO is a technique which helps search engines find and rank a Website higher than the millions of other sites in response to a search query, which helps to get more traffic on a Website from the search engine.

Google AdWords / PPC

Google AdWords is an advertising service by Google for businesses wants to display ads in Google Search Engine’s Result. The AdWords enables businesses to set a budget for advertising in the targeted Area or age groups. Pay-per-click (PPC) is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the audience clicks on an advertisement.

Tips Tricks to get Freelancing Projects Online

Everyone is here for Earning Money using their skills at various Freelancing Platforms. Experienced Professionals of ADMP will guide all the aspirants in making Online Portfolio, Increasing Weightage of Portfolio, Selection of Projects, Bidding and many more, which helps the aspirants to Earn Money using Internet.

E- Business Website & E- Store Planning & Creation​

E-business is the conduct of business processes on the Internet. These E-business processes buying and selling products, supplies and services, processing payments, collaborating with business partners, sharing information, running automated employee services, recruiting and more.

Building Your Online Business Empire

Research on Other Online Businesses. ADMP will teach you to Research is the first and integral part of building a strong business foundation.Creating a web empire in a short time takes dedication,has become a way to earn income from home and grow an online empire.

Social Media Marketing

Social Media Marketing is a digital marketing activity to promote Brand & Services using Social Media channels. SMM enables direct interaction to the targeted customers on Social Media. It helps to increase brand visibility and broaden customer reach in targeted Area or age group.

Professional Email Marketing

Professional Email Marketing referred to promote Brands & Services to targeted customers directly sending email. At a time we can reach a larger audience by Professional Email Marketing.

Mobile Marketing

Mobile Marketing is a way of advertising that appears on mobile devices such as smartphones, tablets etc. We can promote brand & Services as text advertisements via SMS, Banner advertisement, in downloaded apps and in mobile games.

Online Video Marketing

To market your brand, product and services using video advertisement to the audience is known as Online Video Marketing. Online Videos Marketing is used for advertisement of Product & Services by posting a video to online platforms.

Digital Display Marketing

Digital Display Marketing is referred to as online advertisement of Brand & Services in the forms of banners, Images, Audio, Video to generate traffic to your Website.

E-Commerce Marketing Strategies

E-Commerce Marketing Strategy refers to a new Marketing Strategy for an E-Commerce website to increase traffic to your Website. These Marketing strategies should be designed according Customer’s needs.

E-Commerce Business Operations

E-Commerce Business Operations refers to the processes of how commitments to customers get fulfilled by products and services. The ability to fulfill orders and having the e-operations tools in place to handle them can spell the difference between success and failure with online initiatives.

E-Commerce Analytics

E-commerce Analytics reports allow you to analyze purchase activity on your Website. You can see product details, transaction information, average order value, ecommerce conversion rate, time to purchase, number of Orders etc.

Online Reputation Management

Online reputation management (ORM) is the practice of making marketing & Promotional strategies that shape or influence the public perception about an organization, individual or other entity over the Internet. It helps to drive positive review of the public about a brand and its products and services.

Online Lead Generation

Online lead generation is referred to as generating Leads of prospective customer interest or inquiry into a business, products or services over the Internet. Leads may come from various sources like-over the Internet, by personal reference, by telephone, by advertisements and events.

Content Marketing

Content marketing is the business process for creating and distributing valuable content related to Brand & Services to attract, acquire, and engage targeted audiences with the objective of driving profitable customer action.

Cyber Laws

Cyber law is the part of the overall legal system over the Internet and its respective legal issues. Cyber law is Area of Law that deals with the Internet’s relationship with electronic elements, including computers, software, and hardware.

Digital Marketing Strategy Planning

Digital Marketing Strategy & Planning is necessary for Digital Marketing of a Brand and its Products Services, because it helps to take Right Decisions to Hit Success over the Internet. It Includes Social Plan Engagement Efforts, Analysing, Measuring Conversions, Implement of SEO & many more.

Growth Hacking

Now a day’s Growth Hacking is playing an Important Role in Digital Marketing. Under this process an Organization or Entity can examine its all Marketing Channels to identify the most effective way to Grow Business, along with the focus on building and engaging Customers to their Products or Services.

Digital Marketing Automation Strategy Planning

Digital Marketing Automation refers to the System by which an Organization or Entity can Automate respective Marketing tasks like Emails, Social Media and other website actions to make Digital Marketing Easier.

Online Business Web Security

Security is a main Issue when any one is having a Customer-Facing Website. Any Organization or Entity cannot ignore this. Here Experienced Professionals of ADMP will explain the process to protect Confidential Data, Information Assets etc. from unauthorised access or modification.

Affiliate Marketing

Affiliate Marketing is the process of Digital Marketing by which a Digital Marketer can earn money by promoting products or services of other Companies over the Internet. It is a performance based Marketing in which an organization rewards financially one or more affiliates for each visitor or customer bought by the affiliate’s own Marketing Efforts.

Google Adsense Blogging

Earning Money by a Blog or Website using Advertisement Placement Service of Google comes under the Digital Marketing term Google Adsense. Experienced Professionals of ADMP will guide aspirants in Blogging and use of Google Adsense to the Blog or Website.

Google Analytics

Google Analytics allows you to track and understand your customer’s behavior, what they’re looking for, and whether your business is addressing their needs. It allows you to use its technology to dissect and study your online business so you can cater well to your customers.

Digital Marketing Automation

ADMP digital marketing automation refers to software platforms and technologies designed for marketing departments and organisations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks.

Tool & Techniques for Businesses

Digital Marketing Tools to get success in your business. Website Speed Tester, Prospective customers want information fast, Website Analytic Tool, PR Management, Social Media Manager, Conversion Rate Optimization Tools, Email Marketing Campaign Creator, General SEO Tools and Graphic Design Tools.

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